Old websites get new BFF’s (Best Friends Forever).
Mobile websites and applications make great new best friends for every website; friendships made forever.
Hamilton, ON February 15, 2012: With a definitive 3:1 ratio of cell phones to websites, websites need to conform to smaller displays, lower bandwidth specifications that allow faster access to critical information. According to Trevor Mogg of DataTrends.com, “Worldwide smartphone shipments beat those of PCs for the first time ever in 2011, with 73 million more units being sold.
Today’s button pushing public has less patience, if a website is cumbersome and awkward to navigate; the exit button is closer than ever before. “Our mobile sites load quickly, give a basic view of a desktop website and are very mobile friendly.” says Lisa Hudson, partner in Let’s Go Mobile. “People love to navigate our mobile sites because they can easily find the critical information they are looking for.”
Typical websites have a lot of data formatted for a desktop or laptops power and monitor dimensions. Let’s Go Mobile mobile websites are constructed in such a way to accelerate performance in low bandwidth conditions and conform to distinctly smaller screens.
Along with mobile websites, Let’s Go Mobile also designs and programs applications (apps) to compliment their mobile marketing strategies.
Applications allow mobile websites to expand the capabilities and functions of a desktop website, creating new ways of acquiring and maintaining customers who are exclusively using their mobile phones as their main computing device.
Lisa Hudson goes on to explain, “As mobile websites and apps have grown in marketplace acceptance, they have become the hottest commodities in emerging technology. Businesses interested in gathering more market share, increased revenues and improved communications with potential and existing customers need to spend the time and resources on their mobile and application development strategies.”
Free online conversion utilities, plug-ins, webmasters without mobile site design skills and other seemingly inexpensive solutions cannot replace a well-designed and programmed mobile presence. Since a business’s website image is vitally important to their overall image and brand, their mobile presence is now three times more important. It takes specialized knowledge and skills to design, program and present critical information in an effective and productive manner.
Let’s Go Mobile consults, then customizes contact information, location maps and directions, information about the business, products and/or services plus other critical data presented clearly within a few taps, slides or clicks.